Oct 18, 2024  
2023-2024 Undergraduate Catalog 
    
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2023-2024 Undergraduate Catalog [ARCHIVED CATALOG]

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MKTG 3370 - Digital Marketing

Credit Hours: 3
This course is designed to introduce students to theoretical constructs related to the virtual marketplace and how it is necessary to adapt to its many changes. This course will equip students with the skills they will need to perform vital daily digital marketing functions. Students will explore various digital tools used in marketing such as websites, social media, and email marketing.  When Offered: Fall only

Prerequisite(s): BSBA 2204  


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